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Due Diligence (DD) refers to a comprehensive and detailed research upon the operation status of a target company in an investment/acquisition which helps the investor to assess the value and risks for the deal.There are several kinds of Due Diligence, listed as follows:
· Commercial Due Diligence for assessing the Prospect of a Business and Operational Risks
· Financial Due Diligence for assessing the Actual Assets and Liabilities
· Taxation Due Diligence for assessing the Taxation Risks
· Legal Due Diligence for assessing the Legal Risks and Litigations
· Human Resource Due Diligence for assessing the Initiatives of the Management and other Employees
· Environment Due Diligence for assessing the Pollution Conditions
· Real Estate Due Diligence for assessing the value of the premises and buildings
· And so on
Conducting a Commercial Due Diligence (CDD) is to confirm the Business Prospect of the target company. CDD reveals the market position and development tendency of a target company by analyzing the Macro Conditions, Market Status and Competition Landscape. Through the analysis of operation and management, CDD sets the primary mentalities for Post-Merger-Integration solutions and Goals of Synergies.

Core contents of a Commercial Due Diligence
1.Macro Conditions Analysis (Political Factors, Economics Factors, Social Factors, Technical Factors)
2.Market Status Analysis (Market Definition, Market Scale, Market Feature, Future Trend)
3.Competition Landscape Analysis (Competitors, Market Share, New Entrants, Substitute)
4.Operation Flow Analysis (R&D, Procurement, Production, Logistics, Distribution Channels, Sales, After-sales)
5.Infrastructure Analysis (IT System, Corporate Culture, Accounting System, Collaboration Mechanism)
6.Valuation (Synergy Analysis, Valuation of the Business, Integration Solutions)
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